Privacy policy
Last updated: 3 October 2026
Introduction
This privacy policy aims to inform you about how New Borne, whose registered office is located at Avenue Général Michel 1E, 6000 Charleroi, hereinafter the "Data Controller", uses and protects the information you send us when you use this website, accessible at www.newborne.be.
By using this site, you accept this privacy policy.
Legal basis and framework (GDPR)
The processing of your personal data is carried out in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (the GDPR) and with applicable Belgian data protection law.
The legal basis on which we process your data is mainly:
- Your consent.
- The performance of a contract (e.g. processing an order).
- Legitimate interest (e.g. service improvement, fraud prevention).
- Legal obligation (e.g. accounting or tax obligations).
The data we collect
We may collect and process the following data:
- Identification data (first name, last name, email address, postal address): for delivery, account creation, order management and contact.
- Connection and usage data (IP address, browser type, pages visited): for site security and audience statistics (via cookies).
- Transaction data (purchase history, payment information via secure provider): for payment processing, invoicing and after-sales service.
Data retention
We keep your personal data only for as long as necessary for the purposes for which it was collected, and in accordance with the statutory retention periods applicable in Belgium.
- Example: order data kept for 10 years (legal accounting obligation).
Your rights
In accordance with the GDPR, you have the following rights regarding your personal data:
- Right of access: obtain confirmation that your data is being processed and receive a copy of it.
- Right to rectification: request the correction of inaccurate data.
- Right to erasure ("right to be forgotten"): request the deletion of your data.
- Right to restriction of processing: limit how we process your data.
- Right to data portability: receive your data in a structured and transferable format.
- Right to object: object to processing for legitimate reasons.
- Right to withdraw your consent: at any time, where processing is based on it.
To exercise these rights, please contact the Data Controller by email at: contact@newborne.be.
Data recipients
Your data is intended for New Borne. It may be shared with processors for the performance of services (e.g. hosting provider, payment provider, delivery company, emailing tool). We require these third parties to apply strict security measures and to comply with the GDPR.
Your data is never sold to third parties.
Data transfers outside the EU
If we need to transfer your data to countries outside the European Economic Area (EEA), we will ensure that such transfers are made either to a country recognised by the European Commission as providing an adequate level of protection, or framed by the European Commission's standard contractual clauses.
Use of cookies
This site uses cookies to ensure its proper operation, security and audience measurement. You can configure or refuse cookies at any time from your browser settings.
Right to lodge a complaint
If you consider that the processing of your data does not comply with the GDPR, you have the right to lodge a complaint with the Data Protection Authority (DPA) in Belgium:
- Address: Rue de la Presse 35, 1000 Brussels, Belgium
- Website: https://www.autoriteprotectiondonnees.be/citoyen